Why This Country Is Becoming Europe’s Next Tourist Hotspot
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Europe is the world’s favourite vacationer playground. Well-known for its medieval citadels, cobblestone streets, and Historical past spanning a number of millennia, it’s referred to as the ‘Previous World’ for a motive.
When visiting Europe, vacationers are sometimes in quest of a few of that historic attraction, and although the 44 country-strong continent has no scarcity of pure and artifical wonders, for many years on finish, it was principally nations like Spain, Italy, and France that dominated reserving tendencies.

Whereas the standard ‘West’ continues to lead booking trends, a lesser-visited nation belonging to the Jap half is rising to prominence as the subsequent vacationer hotspot, a lot to the shock of the Mediterranean subgroup:
Is Poland Europe’s Subsequent Vacationer Hotspot?
Poland is unquestionably no obscure, poorly-promoted Balkan country that remained sealed off for years, however there’s no denying it lags behind its Western counterparts relating to worldwide tourism.
Don’t get us incorrect: Poland’s numbers are on the up, with as much as 15.9 million vacationers registered in 2022, when the nation was but to completely get better from the COVID stoop, however they do pale compared to Spain’s or Italy’s, the latter of which hosted 71 million.
With that being mentioned, Poland’s restoration price is nothing wanting spectacular, with an estimated 48.5% year-on-year development over 2021. So as to surpass its pre-pandemic figures, the nation should appeal to solely over 5 million guests extra in 2023, and it appears prefer it’s on observe to do exactly so.
Within the first yearly quarter, it had hosted already as many as 7 million friends, and the summer time figures should not even in but. So what’s it about Poland that appears to be a supply of fascination to so many vacationers once they could possibly be visiting the Colosseum in Rome, or the Sagrada Familia Basilica as an alternative?
Poland Is Not As Unbearably Sizzling
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Initially, Poland isn’t a Mediterranean nation, and whereas that will sound like a weak point, notably amid the continued sunny vacation frenzy, the Med is getting unbearably hotter every passing 12 months.
This 12 months, fires ravaged a lot of Greek islands, in addition to France’s Cote d’Azur, and quite a few coastal areas in Southern Spain, with temperatures hovering previous 90 levels, and wildfires beginning with little to no warning.
In Rhodes, an island within the Dodecanese in Greece, vacationers needed to be evacuated as the entire panorama was set ablaze amid the overwheming warmth, with as many as 8,000 friends having their holidays ruined as a result of scorching solar.
Poland does get heat over summer time, having fun with lengthy, balmy hours of daylight and excessive temperatures, however it’s definitely not as sizzling as Southern Europe, regardless that it additionally has seashores, and a pure wealth simply as various.
As an alternative of the Mediterranean, Poland has a shoreline on the Baltic Sea, which it shares with nations like Lithuania, Latvia, Estonia, and the Nordic subgroup.
It’s positively not the best trip spot in the event you’re searching for Greece’s turquoise-blue ocean and heat waters, however Baltic seashores do get comparatively heat in the summertime and fall months, and if not for swimming, they make for nice sunbathing spots.
Plus, the danger of fires could be very low, if not inexistent, seeing that Poland is of course colder.
Vacationers should not solely searching for seashores once they vacation in Poland, although it does have 770 kilometers of shoreline, principally sandy, simply awaiting discovery.
It’s possible you’ll spend a day or two basking within the solar in Sopot, the nation’s primary resort city on the Baltic Sea, however the principle points of interest lie elsewhere.
An Undiscovered Medieval Heritage
Poland is greatest identified for its majestic, mountainous nature, distinctive folklore, and engaging Historical past, with pure parks that stretch for miles on finish, and cities that date again centuries.
In keeping with The Telegraph, Hel, a sandy peninsula north of Gdansk, Poland’s busiest Baltic port, is ‘an unlikely slice of seashore vacation heaven in sunny Poland‘, with readers choosing this secret location as considered one of their favorites within the nation.
Warsaw, the metropolitan Polish capital, was additionally voted a ‘Best European Destination‘ in 2023, owing it to its riotous nightlife, charming, post-Conflict reconstructed downtown district, virtually hidden amidst a skyscraper-dotted skyline, Brutalist heritage, and World Conflict II vestiges.
Krakow, historically seen as Poland’s cultural capital, has been repeatedly elected Europe’s greatest metropolis break by Which?, a shopper affiliation primarily based within the U.Ok.
Krakow is considered one of Poland’s best-preserved medieval cities, housing a wonderful pedestrianized central sq., bounded by a medieval cathedral and different historic buildings, world-class museums chronicling Jewish Historical past in the course of the warfare years, and the fairytale Wawel Citadel.
Inside driving distance of Krakow, vacationers can discover a few of Europe’s largest salt mines, in addition to delve deeper into the continent’s darkish previous by taking part in organized visits to former focus camps, now memorials, of Auschwitz and Birkenau.
Different lovely cities embody the aforementioned Gdansk, with its colourful homes and red-tile roofs, the gorgeous Wroclaw, and Torun, a metropolis on the shores of the landmark Vistula River and a UNESCO World Heritage Web site acknowledged for its worth as a medieval settlement.
The place Is Poland Headed Subsequent?
Poland should still have loads of floor to cowl to meet up with its Western European counterparts, having registered an all-time peak of 18.7 million vacationer overnights in 2019, the reference pre-pandemic 12 months, however it’s slowly, and absolutely getting there, particularly now that costs within the West have skyrocketed and it’s being engulfed by mass tourism.
Regardless of being a member of the European Union, Poland isn’t but a part of the Eurozone, and the native forex, the Polish zloty, is traditionally weaker towards the euro, the greenback, and the British pound, making Poland way more enticing than the Mediterranean South.
Vacationers are incessantly choosing cheaper holidays that aren’t so crowded, and Poland simply fulfills that standards.
In Europe, it’s the thirteenth most-visited nation primarily based on vacationer overnights (and climbing). Thus far, the primary spot belongs to Spain (299 million), adopted by Italy (221 million), France (136 million), and Greece (120 million).
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